Lake or ocean? Beach or pool? No matter your preferences, there’s an issue of much greater importance: Finding the right beach towel. No longer a design afterthought, beach towels now make a strong style statement. So, they look great stacked up next to the pool, and you won’t mind seeing them hanging out to dry. And when our favorite fashion designers dabble in home goods, we can only hope they’re testing the waters (no pun intended) for a larger push into home decor.
Pendleton ‘National Park’ Beach Towel
This year marks the 100th anniversary of the National Park system, so what better way to pay homage than with a Pendleton beach towel? The image above is of Pendleton’s iconic “Glacier” design, and it also offers versions in “Badlands,” “Grand Canyon,” and “Yellowstone.”
Lulu DK for Matouk Pineapple Beach Towel
Pineapple motifs have regained popularity in home decor, so it only makes sense that this cheery, summery design would end up on a beach towel. The style comes in four vibrant color combinations, which would make for an eclectic look draped across a set of lounge chairs .
T-Tile Beach Towel
Thick and plush with fringed edges, this oversize jacquard pattern beach towel
Tory Burch, $118
Tile Beach Towel
If standard beach towels are never quite cozy enough for you, this tile-print version should be just right. It’s a foot and a half longer and 10 inches wider than the typical size, so this oversized beach towel is big enough for stretching out and drying off.
Lands’ End, $39
Mara Hoffman Terry Towel
Mara Hoffman’s name is synonymous with bright colors, trippy patterns, and coveted swimwear, so we’re relieved that her beach towel designs don’t disappoint. The mix of geometric prints is a little crazy, but in a good way.
Totême Blue Biarritz Beach Towel
If tropical motifs and eye-popping color combinations aren’t your thing, don’t worry. This crisp navy and white towel has a definite Art Deco vibe, and given that it’s inspired by Biarritz, France, we’re not surprised that it’s more sophisticated than the average beach towel.
The Line via Lyst, $150
Slowtide Beach Towel in Lucidity
This psychedelic beach towel looks like a piece of modern art or a geothermal map, and its fast-drying fabric makes it as functional as it is cool.
Missoni Beach Towel
If a beach towel can be fashion forward, this version featuring Missoni’s signature multicolored slub design will fit in at the chicest of pool parties.
Fouta Beach Towel
Smooth cotton on one side and terry cloth on the other, this tasseled Turkish-style beach towel is available in six striped patterns.
Serena & Lily, $48
Printed Palm Perfect Beach Towel
A fun twist on the traditional tropical-style towel, this palm print version comes in a pair of cheery color combinations.
Urban Outfitters, $19
Cabana Stripe Beach Towel
Nothing can replace a classic like this oversized cabana stripe beach towel, which comes in eight colors, so everyone can get their own color, or you can go for a sleek uniform look.
Grandin Road, $63